French-Australian Family Life: A Mum's Guide to Life Down Under

Bonjour! I'm Roxane, a French mum navigating life on Australia's beautiful Central Coast. This blog is where I share the joys, challenges, and cultural discoveries of raising a bilingual family while bridging two worlds—French heritage and Australian lifestyle.

What You'll Find Here

From authentic French parenting tips to the best family-friendly spots on the Central Coast, this is your insider's guide to French-Australian living. Whether you're an expat family, curious about French culture, or simply love discovering hidden gems, you'll find practical advice and honest stories.

The Professional Side

By day, I'm an SEO consultant helping Australian and French businesses grow online. By night, I'm a digital artist creating playful illustrations. This blog connects these worlds with our family adventures and cultural discoveries.

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Perplexity Pro Review: SEO Consultant’s Super Assistant

Perplexity Pro Review: SEO Consultant’s Super A...

Roxane Pinault

Search engine optimization often means wrestling with mountains of data in Google Search Console, spreadsheets, and disparate audit reports. For seasoned SEO consultants who juggle multiple clients and complex technical...

Perplexity Pro Review: SEO Consultant’s Super A...

Roxane Pinault

Search engine optimization often means wrestling with mountains of data in Google Search Console, spreadsheets, and disparate audit reports. For seasoned SEO consultants who juggle multiple clients and complex technical...

french flag in front of a old building

How to Say Hello in French: A French Mom's Simp...

Roxane Pinault

"So, how do you actually say hello in French?" It’s a question I get all the time. As a French woman from the beautiful town of Annecy, now raising my...

How to Say Hello in French: A French Mom's Simp...

Roxane Pinault

"So, how do you actually say hello in French?" It’s a question I get all the time. As a French woman from the beautiful town of Annecy, now raising my...

External Linking SEO Guide | Should You Link Out? Expert Tips

External Linking SEO Guide | Should You Link Ou...

Roxane Pinault

External linking is one of the most powerful yet misunderstood tactics in modern SEO best practices. In this guide, I’ll explain how outbound links—when used strategically—boost your authority, improve link...

External Linking SEO Guide | Should You Link Ou...

Roxane Pinault

External linking is one of the most powerful yet misunderstood tactics in modern SEO best practices. In this guide, I’ll explain how outbound links—when used strategically—boost your authority, improve link...

What Parents REALLY Ask About Art Supplies (And What Actually Works)

What Parents REALLY Ask About Art Supplies (And...

Roxane Pinault

Let me tell you something that might surprise you: after diving deep into parent forums, Reddit threads, and countless art supply discussions, the questions people are asking aren't quite what...

What Parents REALLY Ask About Art Supplies (And...

Roxane Pinault

Let me tell you something that might surprise you: after diving deep into parent forums, Reddit threads, and countless art supply discussions, the questions people are asking aren't quite what...

E-E-A-T vs. Backlinks: Which SEO Strategy is Actually Worth Your Money?

E-E-A-T vs. Backlinks: Which SEO Strategy is Ac...

Roxane Pinault

You've seen the gurus on LinkedIn arguing. Let's cut through the noise and get to the real answer. If you're a business owner trying to keep up with SEO, you've...

E-E-A-T vs. Backlinks: Which SEO Strategy is Ac...

Roxane Pinault

You've seen the gurus on LinkedIn arguing. Let's cut through the noise and get to the real answer. If you're a business owner trying to keep up with SEO, you've...

Why Backlinks Aren't Showing Up in Ahrefs And DR Dropped?

Why Backlinks Aren't Showing Up in Ahrefs And D...

Roxane Pinault

Last Updated: September 15, 2025 I still remember the panicked email from a new client. "Roxane, it's a disaster," it read. "I spent the last two months building what I...

Why Backlinks Aren't Showing Up in Ahrefs And D...

Roxane Pinault

Last Updated: September 15, 2025 I still remember the panicked email from a new client. "Roxane, it's a disaster," it read. "I spent the last two months building what I...

About This French-Aussie Journey

From Annecy to the Central Coast

Born in the beautiful town of Annecy, France, I now call Australia's Central Coast home. After eight years in Sydney and a two-year stint in Perth, we found our perfect balance—stunning beaches, genuine community, and the space for our family to thrive.

What "French Twist" Actually Means

It's about sharing authentic perspectives on parenting, lifestyle, and business through the lens of French culture while embracing Australian life. Think French approach to work-life balance, different perspectives on raising confident kids, and discovering how two cultures can beautifully complement each other.

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Looking for Collaboration?

I partner with brands that align with sustainable family living, quality products, and cultural experiences. Get in touch to discuss opportunities.