French-Australian Family Life: A Mum's Guide to Life Down Under
Bonjour! I'm Roxane, a French mum navigating life on Australia's beautiful Central Coast. This blog is where I share the joys, challenges, and cultural discoveries of raising a bilingual family while bridging two worlds—French heritage and Australian lifestyle.
What You'll Find Here
From authentic French parenting tips to the best family-friendly spots on the Central Coast, this is your insider's guide to French-Australian living. Whether you're an expat family, curious about French culture, or simply love discovering hidden gems, you'll find practical advice and honest stories.
The Professional Side
By day, I'm an SEO consultant helping Australian and French businesses grow online. By night, I'm a digital artist creating playful illustrations. This blog connects these worlds with our family adventures and cultural discoveries.
View All Blogposts
How (and Why) Bloggers Sell Backlinks: A Deep D...
It’s one of the most common, controversial, and effective "grey-hat" tactics in the industry. Let's talk about what’s really happening. If you own a business website, you've probably received the...
How (and Why) Bloggers Sell Backlinks: A Deep D...
It’s one of the most common, controversial, and effective "grey-hat" tactics in the industry. Let's talk about what’s really happening. If you own a business website, you've probably received the...
What is SEO in 2025? A No-BS Guide to Winning i...
Feeling lost as AI search upends everything you thought you knew? Here’s the comprehensive, no-BS playbook for winning in the new era of search. What is Search Engine Optimisation and...
What is SEO in 2025? A No-BS Guide to Winning i...
Feeling lost as AI search upends everything you thought you knew? Here’s the comprehensive, no-BS playbook for winning in the new era of search. What is Search Engine Optimisation and...
How to beat your competitor spamming backlinks ...
Feeling frustrated watching a low-quality competitor outrank you? Here’s an honest, no-nonsense playbook for winning the right way. It’s one of the most soul-crushing feelings for a business owner. You’ve...
How to beat your competitor spamming backlinks ...
Feeling frustrated watching a low-quality competitor outrank you? Here’s an honest, no-nonsense playbook for winning the right way. It’s one of the most soul-crushing feelings for a business owner. You’ve...
Are "Zero-Volume" Keywords a Waste of Time? My ...
Your SEO tool says nobody is searching for it. Here’s why you should target that keyword anyway. If you've ever used an SEO tool, you've seen them: the "zero-volume" keywords....
Are "Zero-Volume" Keywords a Waste of Time? My ...
Your SEO tool says nobody is searching for it. Here’s why you should target that keyword anyway. If you've ever used an SEO tool, you've seen them: the "zero-volume" keywords....
Indexed but Invisible: Why Your Blog Post Isn't...
Google says your page is "indexed," but it's getting zero traffic. Here’s a detailed guide to what’s really happening and how to fix it. It’s a feeling every blogger and...
Indexed but Invisible: Why Your Blog Post Isn't...
Google says your page is "indexed," but it's getting zero traffic. Here’s a detailed guide to what’s really happening and how to fix it. It’s a feeling every blogger and...
Are Pillar Pages Still an Effective SEO Strateg...
You've heard the buzz about "topic clusters." Let's cut through the jargon and talk about what it really means for your business. If you've spent any time researching SEO, you've...
Are Pillar Pages Still an Effective SEO Strateg...
You've heard the buzz about "topic clusters." Let's cut through the jargon and talk about what it really means for your business. If you've spent any time researching SEO, you've...
About This French-Aussie Journey
From Annecy to the Central Coast
Born in the beautiful town of Annecy, France, I now call Australia's Central Coast home. After eight years in Sydney and a two-year stint in Perth, we found our perfect balance—stunning beaches, genuine community, and the space for our family to thrive.
What "French Twist" Actually Means
It's about sharing authentic perspectives on parenting, lifestyle, and business through the lens of French culture while embracing Australian life. Think French approach to work-life balance, different perspectives on raising confident kids, and discovering how two cultures can beautifully complement each other.
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Looking for Collaboration?
I partner with brands that align with sustainable family living, quality products, and cultural experiences. Get in touch to discuss opportunities.