French-Australian Family Life: A Mum's Guide to Life Down Under

Bonjour! I'm Roxane, a French mum navigating life on Australia's beautiful Central Coast. This blog is where I share the joys, challenges, and cultural discoveries of raising a bilingual family while bridging two worlds—French heritage and Australian lifestyle.

What You'll Find Here

From authentic French parenting tips to the best family-friendly spots on the Central Coast, this is your insider's guide to French-Australian living. Whether you're an expat family, curious about French culture, or simply love discovering hidden gems, you'll find practical advice and honest stories.

The Professional Side

By day, I'm an SEO consultant helping Australian and French businesses grow online. By night, I'm a digital artist creating playful illustrations. This blog connects these worlds with our family adventures and cultural discoveries.

View All Blogposts

Should You Add Keywords to Your Google Business Profile Name?

Should You Add Keywords to Your Google Business...

Roxane Pinault

It's a tempting "hack" that you see everywhere. But is it a secret to ranking higher, or a risk that could get your business suspended? It's a question I've asked...

Should You Add Keywords to Your Google Business...

Roxane Pinault

It's a tempting "hack" that you see everywhere. But is it a secret to ranking higher, or a risk that could get your business suspended? It's a question I've asked...

How to Hire an SEO Expert You Can Actually Trust?

How to Hire an SEO Expert You Can Actually Trust?

Roxane Pinault

Don't get burned by a bad consultant. Here’s a straightforward guide and the exact questions you need to ask. If you're a small business owner, you know you need to...

How to Hire an SEO Expert You Can Actually Trust?

Roxane Pinault

Don't get burned by a bad consultant. Here’s a straightforward guide and the exact questions you need to ask. If you're a small business owner, you know you need to...

How to Hire a Google Business Profile Expert (And the Questions You Must Ask)

How to Hire a Google Business Profile Expert (A...

Roxane Pinault

Don't get burned by a bad consultant. Here’s a straightforward guide to finding a GMB expert you can actually trust. If you're a small business owner, you know your Google...

How to Hire a Google Business Profile Expert (A...

Roxane Pinault

Don't get burned by a bad consultant. Here’s a straightforward guide to finding a GMB expert you can actually trust. If you're a small business owner, you know your Google...

french flag

How to Choose the Best French SEO Services And ...

Roxane Pinault

Expanding into the French market is exciting. Here’s how to find a partner who won’t get you lost in translation. If you're an English-speaking business owner, the idea of expanding...

How to Choose the Best French SEO Services And ...

Roxane Pinault

Expanding into the French market is exciting. Here’s how to find a partner who won’t get you lost in translation. If you're an English-speaking business owner, the idea of expanding...

Why Blanket Emotes Boost Chat Engagement (Complete Guide)

Why Blanket Emotes Boost Chat Engagement (Compl...

Roxane Pinault

Streamers struggling with low chat engagement often overlook one of the most powerful tools in their arsenal: blanket emotes. These cozy, comfort-themed graphics don't just add visual appeal—they solve real communication...

Why Blanket Emotes Boost Chat Engagement (Compl...

Roxane Pinault

Streamers struggling with low chat engagement often overlook one of the most powerful tools in their arsenal: blanket emotes. These cozy, comfort-themed graphics don't just add visual appeal—they solve real communication...

Link word on sky background

Is Internal Linking a Waste of Time? An SEO's S...

Roxane Pinault

You've created great content. Now it's time to connect the dots. Here’s why internal linking is the most underrated tool in your SEO toolbox. You've done the hard work. You've...

Is Internal Linking a Waste of Time? An SEO's S...

Roxane Pinault

You've created great content. Now it's time to connect the dots. Here’s why internal linking is the most underrated tool in your SEO toolbox. You've done the hard work. You've...

About This French-Aussie Journey

From Annecy to the Central Coast

Born in the beautiful town of Annecy, France, I now call Australia's Central Coast home. After eight years in Sydney and a two-year stint in Perth, we found our perfect balance—stunning beaches, genuine community, and the space for our family to thrive.

What "French Twist" Actually Means

It's about sharing authentic perspectives on parenting, lifestyle, and business through the lens of French culture while embracing Australian life. Think French approach to work-life balance, different perspectives on raising confident kids, and discovering how two cultures can beautifully complement each other.

Want More SEO Business Tips?

Visit my dedicated business SEO guide for practical, jargon-free advice.

Looking for Collaboration?

I partner with brands that align with sustainable family living, quality products, and cultural experiences. Get in touch to discuss opportunities.